When we think about Customer Success, most of us assume that success starts when a customer is launching or using a product which often happens at the same time as customer onboarding. In my opinion however, especially when thinking about the SaaS world, Customer Success starts the moment your client signs a contract and gets ready for implementation.
The same holds true for L&D. From the moment an employee signs the contract with your organization, it is your job to delight them and offer educational resources that will not only help them perform in their jobs, but that will allow them to grow, be engaged and be motivated.
If you are lucky enough to already use xAPI in your organization, you can combine all your learner information with a needs analysis and you will have a recipe for success. If you are using a traditional LMS, you might have to get more creative and look to Marketing for help, Marketing departments collect a lot of user data everyday to proactively send content users need. Combine this with traditional Marketing techniques around branding, customization and email marketing and you will be able to create unforgettable learning experiences!
Like what you read and interested how you can leverage Digital Education Success to make changes to your bottom line? Go over to the Contact Page and send me your details and questions. I would be happy to start the conversation.
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